12 boxes. 12 occasions. One whole year of Mimi’s.
A themed box of Mimi’s cupcakes, delivered to your Edinburgh door every month, made for moments worth celebrating.
International Friendship Day is next. Baking closes in …
£22.99/month or £229/year (save £46.88). Cancel anytime.
One beautiful box a month…
Twelve months of beautiful surprises. One gift.
Every box lands on their doorstep, just before the moment it celebrates.
Give a year of Mimi’sInternational Friendship Day is next
Every member’s International Friendship Day box is baked in one big batch, and baking has a real deadline. Miss the clock and your year starts with Mimi's Summer Holiday instead.
A year of things worth celebrating
Twelve occasions, one for every month. Some you know and love. Three exist only in the Mimi’s calendar.
Each box holds six cupcakes, created for that month’s occasion by the Mimi’s bakers. What’s inside stays a surprise until it arrives. That’s the point. (Photos: real bakes from the current Mimi’s range; every occasion box gets its own new creation.)
How it works
Join
Pick monthly or annual. Your membership starts with the next box on the calendar.
We bake
Every member's box for the month is baked fresh in the Mimi's bakery, in one big joyful batch.
Mimi's arrives
Your box is delivered to your Edinburgh door during that occasion's delivery week. We'll tell you when it's on its way.
You’re not subscribing to cupcakes. You’re subscribing to anticipation.
Twelve little moments to look forward to, spread across a whole year. The knock at the door before Burns Night. The box on the table on Valentine’s morning. A reason to gather, every single month.
Choose your membership
Monthly
- One themed box of six cupcakes every month
- Edinburgh delivery included
- Cancel anytime
Annual
- All twelve boxes, secured for the year
- Edinburgh delivery included
- Your place in the calendar is locked in
- Made for gifting
Founding memberships are open for the first allocation.
If you cancel, your place may be offered to the waiting list and rejoining isn’t guaranteed. Membership places are limited by what the bakery can bake and deliver well.
Don’t give them a present. Give them twelve.
One gift, twelve deliveries. A whole year of knocks at the door, for the person who’s hard to buy for and easy to love.
“Happy birthday. There are eleven more where this came from.”
The card you get to write.
Baked by the family that’s fed Edinburgh since 2010
Scottish Baker of the Year 2023/24
Judged the best in the country at the thing that goes in your box.
Second-generation family bakery
Founded by Michelle "Mimi" Phillips in Leith in 2010, now run by the family.
Our own bakery, our own bakers
Every box is baked in the Mimi's bakery that supplies our Edinburgh cafés.
Delivered by Mimi's
No couriers. Your box travels across Edinburgh with our own team.
Questions, answered
Where do you deliver?
Across Edinburgh, by Mimi's own delivery team. Delivery is included in your membership. We're starting local so every box arrives perfect. Further afield comes later.
When will my box arrive?
Each occasion has its own delivery window. The next one lands during the last week of July. We'll message you when your box is on its way.
Can I choose my delivery date?
No, and that's deliberate. Delivering everyone's boxes in one planned window is how we keep them fresh, keep delivery free, and keep the price where it is.
What's in each box?
Six cupcakes, created for that month's occasion by the Mimi's bakers. The exact bakes stay a surprise until the box is open. Full ingredient and allergen information comes with every box.
What about allergies?
Every box carries full ingredient and allergen labelling. If you have an allergy, get in touch before joining and we'll tell you honestly whether the Mimi's Year is right for you.
Can I cancel?
Anytime, in a couple of clicks, no questions. One honest warning: places are limited by what the bakery can produce, so a cancelled place may be offered to the waiting list and rejoining isn't guaranteed.
Can I give it as a gift?
The annual membership makes a gift like nothing else: one present, twelve deliveries. Choose the gift option at checkout and tell us who the lucky one is.
What happens if I join after the deadline?
Once an occasion's production has closed, the bakers are already baking. Join anyway and your membership simply starts with the following box on the calendar.
When am I charged?
Monthly members pay monthly from the day they join. Annual members pay once for the year ahead. Exact billing details are confirmed at checkout.
A whole year of things worth celebrating.
Your first box celebrates International Friendship Day. Eleven more follow it.
Baking for International Friendship Day closes in …